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Compelling Copy For Ideal
Messaging and Written Communications

AI need not apply


WELCOME TO THE GROK WRITER

Computers and their related technologies are having a unprecedented effect on the world around us, yet it’s difficult to imagine machines replacing human thought, let alone it’s duplication. Rest assured we are opening the frontiers of our wildest imaginations, but with a bit more than 8 billion of us wandering around, logic would suggest that beyond the primitive we’re a ways off from understanding what truly makes us tick. In reality AI does little more than regurgitate “facts” located elsewhere in cyberspace while offering two key related problems: the sources of said information and their inherit biases.

If we’re okay sounding like everyone else then the passivity of AI may suit us just fine. However, standing out from our peers requires a deeper dive so we may see ourselves as the audience we’re seeking so we may tailor our messaging directly to them. It’s a challenging process requiring discipline, patience and care for which few have the time. Yet it’s also these principles that drive the evolving class of leadership regardless of societal conditions. [link this to blog about what it is to “grok”]

The majority of my 30+ years in the trades with an engineering background were self-employed, further requiring learning marketing strategy and my own copywriting.  My real world experience allows me to dial in your messaging from concept to the end users of your ideal audience. From that foundation I can provide technical descriptions of complex ideas through simple web copy, to sales funnel design and email marketing either independently or in conjunction with your web design team.

The quick extra buck at the expense of your clients’ trust will eventually cost you everything. FAR better to build a quality, enduring relationship with your audience based on seasoned principles than the noisy rat race of cheap gimmicks and shiny buttons.

Explore the Mezzanine for projects both old and new, the Gazette for my varied musings about business, culture, and ethics, and then ask yourself what you’re willing to settle for in a writer. I serve only the most discerning of clients and hone my style daily. If you don’t think I can create compelling copy for you then I bid you the utmost respect for accepting nothing less than top notch. Life is too short for settling, which is why I will refer you to other writers in my network if I don’t think I can write it for you, either. 

I look forward to discussing your project.